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SA-s First Online Baby Mega-Store Launched

Online baby shopping from homeJohannesburg, South Africa – 22 May 2011 – South African moms are now able to source a massive range of baby products online. The baby mega-store is the first in SA to offer top brands, such as NUK, Philips Avent, Dr. Browns, and Nestle, in addition to the -harder to find ranges.

Calora does not profess to be the only suppliers of top-branded baby products in SA, but they are South Africa’s first online mega-store – a store that has been designed for hardworking, time-strapped mothers who are trying to keep it all together.  For years, mothers in developed countries have enjoyed the luxury of online shopping where they have conveniently been able to source novel and top-quality baby care and pregnancy products.  Mothers in SA have, up until now, been excluded from this modern convenience.

Shopping with a newborn or trying to enjoy a shopping expedition with a cranky toddler is not the most pleasant experience. The internet has simplified the lives of millions and due to the fact that there are thousands of products sold on the baba mega-store website, the needs of the most discerning moms and babies are easily met.

If paying exorbitant shipping costs is a concern – Calora will ship all purchases over R500, free of charge anywhere in SA, helping thousands of parents which are not in reach of a baby retailer in outlaying areas. Smaller purchases are shipped at a nominal cost of R55. What’s more, the website features products not yet available at any other major retailers.

Since the initial launch of the CaloraBaby.co.za portal, the forums and informative news and articles have benefited more than 240 000 parents who visit the site on a regular basis.  With the launch of the new online shopping website, the hope is to give mothers what they deserve – the convenience of shopping online, and access to an extensive range of innovative and brand new baby products, often at the lowest prices in the country.

Mothers with limited time will appreciate the website’s ease of use, which means that once an online account has been created, mothers are free to embark on a virtual shopping spree and take pleasure in sourcing items from the most adorable toys to various essential items, like baby skin care products, a full range of nappies, maternity and kids clothing, monitors and even furniture.

To reward loyal shoppers, a high-yielding cash-back program has been created, with points awarded even when reviewing a product. There are regular promotions on the site and a convenient baby gift registry which can be set-up in minutes, with invitations sent to family and friends anywhere in the world.

For more information, visit www.CaloraBaby.co.za or call 0861 CALORA.

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